Growth Navigator
by TBK Consult

Assess how AI could change what your B2B software company sells, how you create value and how you capture that value.

AI changes more than features and productivity. It can affect customer expectations, differentiation, delivery models, packaging, pricing and partner economics.

This programme focuses on the commercial and strategic consequences for your business, not a generic technology readiness score.

A structured review of your business model, offer, target customers and current pricing logic. Together we examine AI-driven opportunities, threats and possible revenue models.

You receive prioritised recommendations and a practical 90-day action plan. Potential new AI-related revenue opportunities are evaluated, not guaranteed.

Owners and CEOs of established B2B software companies, including Microsoft ecosystem ISVs and partners, who need to decide how AI affects their commercial model.

Fixed-fee programme. Indicative investment: €5,900, excluding VAT, subject to confirming scope and fit. 

Begin with an AI-First Business Model & Pricing Readiness Call. We will assess your starting point and agree whether a full assessment makes sense.

TBK Consult · Growth Navigator